REVIEW
2022 REVIEW EDITION – IFA INTERNATIONAL IS THE OFFICIAL DAILY MAGAZINE OF IFA
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Wireless power expands its horizons
Dinesh Kithany, Chief Analyst, Wired and Wireless Technologies (WAWT), discusses the future of wireless power What is the state of the current wireless power market?The market grew last year by 15% –…
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“IFA again at last!” EK makes an anticipated return
EK comes back to IFA with premium updates in shopfitting and marketing. During EK’s IFA press briefing on September 2, chief retail officer Jochen Pohle celebrated his company’s return to IFA under…
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WaterKorea looks to clean Europe’s rivers and seas with its latest technology
WaterKorea, supported by ETRI (Electronics and Telecommunications Research Institute), has presented two products at IFA 2022 which work together to collect data and clean waterways. In an interview with IFA International, CEO…
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Mic check: IFA 2022 press conference summary
Throughout the five days of IFA 2022, attendees experienced a variety of informative and future-looking press conferences. From TVs with quantum dot technology to dynamic smart home appliances and air purifying necklaces,…
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Top level speakers including Miele chief and former Greek finance minister headline at IFA+ Summit
Dr Reinhard Zinkann, executive director and co-proprietor of Miele Group, and former Greek finance minister Professor Dr Yanis Varoufakis spoke at the highly anticipated event. On Monday afternoon, Dr Zinkann shared his…
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Key research: Consumer sentiment towards globalisation
Dr Sara Warneke, MD, gfu Consumer & Home Electronics, discussed the ‘The Way Back Home’ at the IFA+ Summit. The representative study, conducted in August, compares consumer sentiment towards globalisation in China,…
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IFA 2022 was a resounding success with an emotional touch
The world’s most important trade show in consumer and home electronics sent a strong signal: IFA is back! IFA 2022 Director Kai Mangelberger shared his views on the success of this year’s show…
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New products, new home for Panasonic at IFA 2022
Panasonic has moved into IFA’s spacious hub27 to reduce CO2 emissions and showcase innovations The space occupied by Panasonic at IFA Berlin – the 5,000 sq m hall in hub27 – was…
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Ordo meets partners for the first time at IFA 2022
Since its launch four years ago, Ordo has become the third biggest electric toothbrush brand in the UK, with plans to expand globally. The company was able to make plenty of partnerships…
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Virtual reality, Climate action and a connected future: a roundup of IFA 2022 keynotes
The return of an in-person IFA was a relief for everyone. The virtual platform is certainly interesting, but nothing beats meeting face-to-face and making an in-person impression. The 2022 event had one…