IFA 2022:
A Big Round
of Applause

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Laifen: one of the fastest growing hair dryer brands

Over a million units sold globally in one year ADVERTORIAL The company's high-speed hair dryers, with an air speed of 22m/s, are able to dry hair in the blink of an eye, while avoiding any damage from overheating thanks to its active temperature control. Additionally, the hair dryers' 200 million/m3 negative ion generator keeps hair…

Schneider Electric aims for progress and sustainability for all 

In the fifth and final keynote of IFA 2022, Schneider Electric - global leader in industrial automation and energy management - offered an insightful hybrid presentation. Gwenaelle Avice-Huet, chief strategy and sustainability officer, and Bidisha Nagaraj, VP of global marketing, appeared digitally and in-person respectively. Bidisha Nagaraj asked Gwenaelle Avice-Huet three questions. The first centred…

Repair and not replace: outlining the strategy of Wertgarantie

Patrick Döring is the chairman of the board of directors at Wertgarantie. With over 3,000 retail partners in Germany, the specialist insurance company arrives at IFA 2022 to meet old friends and make new ones too.  What brings you, and Wertgarantie, to IFA this year?We are here as a strong partner of all our associates…

Société Française de Garantie (SFG) takes on repairs for major brands

Frédéric Brizard, General Manager of Société Française de Garantie (SFG), the French subsidiary of Wertgarantie, explains the company's decision to internalise reparations earlier this year. Mr Brizard explains: "The goal is to develop a B2B strategy in close partnership with Wertgarantie across the entire value chain, from the client, product and the distribution for the…

“All the more important to discuss deglobalisation”

Miele Group's executive director and co-proprietor Dr Reinhard Zinkann is speaking at today's IFA+ Summit alongside the economist and former Greek finance minister Professor Dr Yanis Varoufakis and the German philosopher Peter Sloterdijk. Under the motto the 'next level of thinking' he will join numerous outstanding guest speakers and panel discussion members from politics, industry and science…

A buyer’s guide to Smart Home among the EU7 countries

Smart Home automation and major appliances continue to grow, according to GfK research. $13.6 billion From January to June this year, sales of smart products recorded $13.6 billion (USD) for the seven major European markets58.2% Share of home entertainment and office of the overall smart market value+9.9% Home automation year-to-date growth in the first six…

PurrSong makes connected devices for a happy, healthy cat

Every aspect of a cat's life can be lovingly monitored and improved with the range of products being presented by PurrSong at IFA 2022. The self-titled "most sophisticated cat IoT company" PurrSong's connected devices even have a healthcare benefit via the app and new service AI.Doolittle. Smart litter boxes, including the self-cleaning LavvieBot S and…

TAURUS MYCOOK NEXT, the future of kitchen robot machines

ADVERTORIAL Taurus, the Spanish leading company in home appliances, is presenting its latest IoT generation kitchen machine, Mycook NEXT.Designed and manufactured in Barcelona, it comes with cutting-edge technology, Wi-fi connection, 10” digital touch screen, patented induction cooking system, free access to Club Mycook international community and its growing online recipe book, shopping list and voice…

TOZO X1 sound unit reaches golden frequency

TOZO X1 sound unit is the ideal combination of a 12mm bass mid-range dynamic speaker and a balanced armature driver. ADVERTORIAL The tweeter uses a customized multi-way armature unit made by Knowles Electronics, a leading American acoustic component company founded in 1946. Additionally, Knowles Sound Solutions is a leading global manufacturer of moving coil speakers…

Duomondi celebrates sound and light with Spero launch

The Art of Sound. This is what Duomondi invites visitors to experience at Stand 226, Hall 1.2, IFA 2022. Combining the best of Italian design with precision engineering, the company brings a new dimension to music with speakers that emit lighting effects for a multi-sensory experience. The new Spero range combines art, lighting and technology…

The Reseller Park, where SmartHomes and Green Tech meet

Visitors can explore the latest green green tech and smart home innovations at The Reseller Park in Hall 25 The bustling Reseller Park has brought together a wide range of companies showcasing their latest innovations and solutions. Here the benefits of smarter living are on full display, with products ranging from solar powered balcony power…

Smartlock from Verisure guards the front door

ADVERTORIAL The Verisure Smartlock conveniently grants access to houses via an app even when its residents are absent. It is also possible to lock and unlock the front door hands-free, or with the external keypad, while standing in front of it. Both are integrated into Verisure's smart alarm system and both occupants and specialists in…

Nubert 3.1 Soundbar: built to replace your stereo system

ADVERTORIAL With the nuPro XS-8500 RC, German audio manufacturer Nubert presents a mighty soundbar. The 120cm wide cabinet is braced for the best sound, and can support TVs of up to 100kg. The model can replace both stereos and home theatre systems: the 3.1 soundbar plays back Dolby or DTS as a suitable down-mix signal…

Faster storage solutions from HP

HP personal storage is showcasing its latest SSD and DRAM consumer storage lineup at IFA 2022. A HP SSD can improve overall system operating performance, offering impressive read and write speeds, improved boot times, faster application loads and longer battery life. On show is the new generation FX900 Pro M.2 SSD, and other award-winning products including…

Yale’s smart camera keeps an eye on the front door

Yale continues to unlock new ways to keep the home secure. Among its products showing at IFA Berlin is the Front Door Wi-Fi Camera - Light & Siren. This weatherproof, wall-mounted smart camera uses both motion and sound detection to alert users to any presence. The Yale View app then allows real-time conversation with the…

Dreame strengthens brand presence in Europe with vacuum-mopping robot that “does the housework for you”

The innovative technology company is showcasing its innovative home appliances at its booth in Hall 7.1a ADVERTORIAL Dreame Technology is presenting its new product highlights for floor care at IFA 2022. The new L10s Ultra mopping robot is the focus of the company's IFA showcase this year. The robot vacuum cleaner "does the housework for…

EZVIZ announces big plans for future smart homes

Global smart home security brand EZVIZ has revealed its theme “Reliably Simple, Incredibly Smart” for IFA 2022. Building an immersive and fun smart home experience centre at booth 119 in Hall 5.2, the company is showcasing a brand new range of products. This includes upgraded smart home cameras with new energy efficient and AI-powered features.…

Command the sky with Dragonfish aircrafts from Autel Robotics

Available in three models (Lite, Standard and Pro), the Dragonfish series of vertical take-off and landing (VTOL) aircrafts are modular, waterproof and smart too. Manufactured by Autel Robotics, the Dragonfish models can be quickly assembled in just three minutes, with a range of dependable features such as 67Mph top speed, 158 minutes of flight time,…

Bubbles without bottles: Carbon8 launches cutting-edge sparkling water maker

The ingenious one-touch machine pours sparkling water straight into your glass, eliminating the use of unnecessary PET bottles. Carbon8's flagship product, the Carbon8 Infinity Spring, is making its official international debut at IFA 2022 as the first one-touch sparkling water maker for the home. The company is taking part in the IFA NEXT Showcase, a…
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