The Official Newsroom for Trade Visitors & Business Professionals.

Aurai – The world’s 1st water-pump eye massager

In Trust's Aurai Vision Cool & Warm Water-Propelled Eye Massager is award-winning, having won a prestigious iF Design Award, and is just one of the products visitors can expect to see at IFA on the Taiwan Excellence stand. The massager has been designed to revive tired eyes and relieve stress, using Schumann low-frequency resonance to…


European audio specialist Energy Sistem may have been around for some time, but the company is certainly not resting on its laurels. The technology brand has been specialised in personal audio for more than 25 years, designing all kinds of audio solutions: from sound towers to true wireless earphones, from eco-friendly earphones to gaming products.…

Innergie’s C3 Duo Power Adapter charges everything

Leading provider of electronic power products and solutions, Innergie says its C3 Duo Power Adapter is compatible with most devices including the iPhone, iPad, MacBook Air, Apple Watch, Airpods, Android phones, Chromebook, Switch and more. Innergie's C3 Duo Power Adapter comes with 30-watt dual USB-C ports with Dynamic Power Allocation and is also able to…

New wearable heart fitness monitor changes the game for everyday athletes

Unrivalled real-time heart performance readings and post-workout assessments are now possible thanks to the innovative new "HeartBit" T-shirt with sensors measuring heart function using ECG technology. In the wake of COVID-19, more people are taking up exercise than ever and realising its benefits, with recent studies suggesting over half of Brits have taken up a new form of exercise in lockdown, and that the vast majority…

Technics announce new premium in-ear headphones

Technics have announced two new models of the Technics true wireless headphones, the EAH-AZ60 and the EAH-AZ40. Equipped with premium audio quality and advanced technologies, these headphones are designed to provide a superior listening experience, whether one is tuned in to a conference call or listening to music or podcasts.

KEF takes triple win in EISA Awards 2021-2022

Three leading KEF loudspeaker models have been declared the very best in their categories in this year’s prestigious  EISA Awards.

Interest in smart home products in Germany steadily growing

According to a survey carried out German industry association Bitkom, 41% of all Germans have installed at least one smart home product in 2021, steadily increasing over the past two years. However, experts are advising consumers to pay more attention to wireless standards and ensure they purchase reputable products. Ease, convenience and comfort were the…

New LG XBOOM 360 speaker designed to work “any place, any time”

The new LG XBOOM 360 speaker (model RP4) from LG Electronics features a conical-cylindrical design to deliver authentic, omnidirectional audio.

Global smartphone shipments continue to grow in 2021 led by strong recovery in emerging markets

While the supply chain situation hasn't drastically improved, the smartphone market has shown positive results in recent quarters. According to the International Data Corporation (IDC) Worldwide Quarterly Mobile Phone Tracker, shipments of smartphones are expected to grow 7.4% in 2021, reaching 1.37 billion units, followed by 3.4% growth in 2022 and 2023, respectively. The 7.4% growth…

GoPro launches new HERO10 Black camera

GoPro has announced its new flagship camera, HERO10 Black, which features the company's new high-performance GP2 processor.

Fitbit Charge 5 – “the most advanced yet”

Fitbit has launched what it is calling its most advanced fitness tracker to date – the Fitbit Charge 5, which can help users monitor their fitness, stress, heart health, sleep and overall wellbeing, all in a design that is 10% thinner than its predecessor.

Brad Pitt stars as new De’Longhi brand ambassador

De'Longhi has teamed up with Hollywood star Brad Pitt as its new brand ambassador to launch the first international marketing campaign in the company's history this September. The multi-channel campaign will feature across TV, social media channels, outdoor and in specialist shops. "De'Longhi has seen extraordinary growth in recent years - coffee machines in particular…

Hotpoint launches GentlePower washing machine

Hotpoint has launched a premium range of washing machines, which includes a 9kg "A" energy rated GentlePower washer.

Qobuz launches new features for personalised listening

The French streaming service for high quality audio, Qobuz, has unveiled two new features that offer a tailor-made experience for its subscribers. The first, called “My Weekly Q” offers Qobuz subscribers a personalised playlist every Friday which highlights musical discoveries based on listening to users with similar musical profiles. Using collaborative Artificial Intelligence, the company…

Fisher & Paykel’s first induction hob with integrated ventilation

The newest addition to the Fisher & Paykel appliance range is the brand’s first induction hob with integrated ventilation. Integrated ventilation uses downdraft extraction, with unobtrusive noise for a social kitchen space. 

Haier partners with GfK to leverage an innovative AI-powered analytics tool

Haier Europe and GfK have announced the strategic partnership with gfknewron, a new intelligence platform that provides "always-on access" to the latest market and consumer data to help make real-time business decisions.
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